Over the past few seasons, having spoken with buyers from independent and department stores, we understood that many were looking for something new and different to offer their customers.

Buyers told us that although their existing well known collections were performing consistently they were very keen to add new collections full of promise and potential. Olive by Sisco at Superkids

With this feedback in mind, Superkids kept themselves very busy for the past few months. A lot research, trips to Europe and lots of paperwork later, Superkids are extremely pleased to announce a selection of fantastic new brands that will hopefully fulfill the needs of our buyers.

We’re extremely proud and pleased to introduce the following brands for AW14. Take a look at our Brands page to find out more.

Rock Star Baby
Rock Star Baby by Birkenstock
Olive by Sisco
Zona Centro Shoes – Made In Italy
Parajumpers Kids

If you are interested in any of these brands please don’t hesitate to contact us via the form on the contact page.